Birkenstock Opens First Parisian Retail Store in European Expansion

Birkenstock continues its European expansion with a new retail location. Opening its first stand-alone retail store in France, specifically located in Le Marais region of Paris, the two-story footwear store gives customers the quintessential Birkenstock experience. Paris is a natural fit for the brand as it is well-known to be a fashion and cultural capital of the world. Le Marais district is widely seen as one of the trendiest neighborhoods within the city. The store spans across 130-square-met...